Training Program Search Service (TPSS)

The International Coaching Federation (ICF) does not offer training to become a coach (we only offer professional development for practiced coaches). As the accrediting body for coach training programs, we cannot recommend any specific training programs.

To ensure quality training, ICF accredits coach training programs that meet the high standards set forth by ICF and ICF Coach Training. To find ICF-Accredited Training Programs, we suggest that you use our Training Program Search Service (TPSS) below. The search for a coach training program is a highly individual process that depends greatly on your personal preferences and goals. The TPSS is designed to give you basic information about all ICF-Accredited Training Programs.


For further information, please contact this training organization rather than the ICF office. The ICF recommends all approved programs equally and cannot recommend one program over another.

Organization Name: Say Life! Personal Coaching, LLC
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Program Name: Coaching Foundations
Program Type: CCE
Program Hours: Core: 10 Resource Development: 2 Total: 12
Organization Description: Say Life! Personal Coaching, LLC is geared to equipping individuals with the tools they need to empower themselves in business, confident speaking, and in life—while moving through the world in a positive way. Say Life! Personal Coaching provides mindset coaching for entrepreneurs and access to business development professionals through the OWNyourOWN™ program, confident speaker coaching, personal development coaching, and most recently, a coaching skill development course. Say Life! Personal Coaching highlights the importance of human connection, evident by the hosting of conferences, free community events, and fostering a close-knit online tribe called The Say Life! Family. The mission of Say Life! Personal Coaching is gleaned from 1 Thessalonians 5:11, “Therefore encourage one another and build each other up.”

Elyssa Lassiter is the Lead Coach at Say Life! Personal Coaching, LLC. She attended an ICF accredited program through the Coach Training Academy under the direction of Mr. Steve Kiges. She is currently a member of the Certified Coaches Alliance (CCA.) Elyssa earned a Master's Degree in Applied Communication from Mississippi College and two Bachelor's Degrees in Spanish and Mass Communication (Broadcast Journalism) from Southern University and A&M College-Baton Rouge. Before coaching, Elyssa worked for five years in television news--locally and nationally. Since beginning her coaching journey, Elyssa has been featured on the TEDx stage, several news and television programs (including HGTV, NBC, Fox, and CBS affiliates,) and is the host of Say Life! TV, a personal development show featured on WSKY-TV in Hampton Roads, Virginia. She is also a professor of communication (interpersonal communication, intercultural communication, introduction to communication) at a local college.
Program Description: The Say Life!™ Coach Institute aims to provide an introduction to coaching and the core competencies for: individuals who are interested in beginning their coaching journey, or for the established coach desiring a refresher.

The program will cover the following topics:

Day 1
-Organization Summary
-Introduction to Coaching
-Core Competency Analysis
-Core Competency Knowledge Activities
-What Is Coaching vs. What Coaching Is Not
-Introduction to Listening

Day 2
-The Stages of Effective Listening
-HURIER (Hearing, Understanding, Remembering, Interpreting, Evaluating, Responding)
-Active Listening Exercises
-Types of Listening
-Socratic Questioning & Asking Powerful Questions
-The Pause Has Power
-Non-Judgmental Communication and Stepping outside of one's personal beliefs/way of thinking

Day 3
-The Coaching Process
-The Collaborative Atmosphere of a Coaching Session
-Collaborative Feedback with Clients
-Verbal and Nonverbal Cues
-Observation of a Live and Recorded Coaching Session
-Sample Coaching Session Outline
-Coaching Session Practice with Instructor Guidance and Feedback
-Phrases and Coaching Techniques
-"On the Spot Coaching"

Day 4
-How to Enroll Clients
-Enrollment Mindset
-Sample Enrollment Session Outline
-Phrases and Enrollment Techniques
-Enrollment/Discovery Session Practice with Instructor Guidance and Feedback
-Handling Objections
-The Coaching Agreement

Day 5
-Choosing a Niche
-Marketing: Television/Radio and Social Media
-Choosing Your Pricing
-Creating Your Program Structure
-Business Overview: Business Formation & Basic Bookkeeping Tips

The Say Life!™ Coach Institute is delivered in the Blended Learning format. The majority features synchronous learning with a portion of asynchronous learning/practicum. The Say Life!™ Coach Institute is a 12-hour program that lasts four and a half weeks long and is delivered via videoconferencing platform, Zoom, and phone. The program consists of five 2-hour classes once a week. Four classes are centered on the Core Competencies (CC) and one class is focused on business/Resource Development (RD.)

Toward the end of the course, participants must complete an hour's worth of coaching practicum outside of class (two 30-minute practice sessions.) Students MUST obtain "client" permission to record and/or take notes during the practice session. The participant will be responsible for recording or producing those notes, and a 1-hour 1:1 critique with the instructor will be rendered on the participant's coaching technique.

The final class meeting will focus on business building and resource development. The goal is to discuss how to further determine one's niche, marketing tactics, and steps to get started in business and/or independent contracting as soon as desired.

At the completion of the program, participants will receive a Coaching Foundations Certificate and will be a part of the Say Life!™ Coach Network.

Organization: Say Life! Personal Coaching, LLC
110 Coliseum Crossing
Hampton, VA 23666
Phone: 7575412304
Student Contact: Elyssa Lassiter
Phone: 7575412304
Learning Method: Virtual
Language: English
Coaching Specialties: Business/Organizations, Leadership, Life Vision & Enhancement, Personal/Organizational, Small Business
Approval Start Date: March 1, 2020 Accreditation Renewal Date: March 31, 2022